LIZ HAND WOODS ASSOCIATES
liz hand woods associates
organic social media strategy, content creation, art direction, campaign development, project management, and brand-building.
liz hand woods is a highly respected interior designer based in birmingham, al known for her clean, classic and contemporary approach to design.
the goal was to craft an instagram presence that conveyed the studio’s integrity and showcased liz’s portfolio of work.
standardized content strategy; weekly content production and instagram stories strategy. 1-2 posts a week. a robust Stories strategy.
by the numbers (one year): Out of 18 main feed posts and 255 Stories, LHWA’s content generated 481,779 total impressions, an 11,266% increase from the previous year; the content reached 171,477 accounts up 11,325% from 2023. stories content garnered 114,313 unique impressions and reached 111,108 accounts.